Suggested retail pricing guide per liter for the BarIno™ product line, based on:
✔ Market positioning (abiotic → biotic → hybrid → advanced)
✔ Value delivered (technology, complexity, yield impact)
✔ Field adoption & pricing realities in Philippine and export markets
These are suggested retail prices — final prices should consider packaging size (ml to L), distribution margins, taxes, and channel markups.
BarIno™ Suggested Retail Prices (PHP per Liter)
| Product | Positioning | Suggested Retail Price (₱/L) |
|---|---|---|
| BarIno™ AgarStart™ | Entry-level abiotic starter | ₱1,800 – ₱2,200 / L |
| BarIno™ FerroBoost™ | Abiotic micronutrient activator | ₱2,000 – ₱2,400 / L |
| BarIno™ FusaPrime™ | First biotic induction | ₱3,500 – ₱4,200 / L |
| BarIno™ MycoResin Harmonia™ | Balanced multi-biotic | ₱4,000 – ₱4,800 / L |
| BarIno™ MycoChem™ | Hybrid biotic + abiotic | ₱5,500 – ₱6,500 / L |
| BarIno™ FusaTrinity™ | Advanced multi-action system | ₱6,000 – ₱7,500 / L |
| BarIno™ FusaBlaze™ | High-intensity biotic | ₱6,500 – ₱8,000 / L |
| BarIno™ ResinRush™ | Final resin booster | ₱5,000 – ₱6,000 / L |
Pricing Rationale
Entry & Abiotic Tier
- AgarStart™ & FerroBoost™ are low-complexity, high-volume products
- Designed for early use; lower unit price encourages adoption
Biotic Tier
- FusaPrime™ and MycoResin Harmonia™ deliver biological activity
- Higher formulation value justifies elevated pricing
Hybrid & Advanced Systems
- MycoChem™, FusaTrinity™, and FusaBlaze™ combine multiple mechanisms
- Premium pricing reflects R&D intensity and field performance
Final Enhancer
- ResinRush™ is phase-specific with high perceived value at end development
Conversion Guide (for common packages)
| Volume | % of 1 L Price |
|---|---|
| 100 mL | ~15–20% of per L price |
| 250 mL | ~30–40% |
| 500 mL | ~50–60% |
Higher per-mL price is normal for smaller retail packs.
Market Tiering & Channel Markups
Consider the following when setting final retail shelf prices:
| Channel | Typical Markup |
|---|---|
| Direct farm sales | 0–10% |
| Cooperatives / bulk | 10–15% |
| Agrostore retail | 20–30% |
| Export / distributors | 25–40% |
Example:
MycoChem™ @ ₱6,000/L → Retail agrostore ≈ ₱7,200–₱8,000/L
Positioning Tips
- Keep entry products affordable to maximize penetration
- Premium pricing for advanced systems reinforces quality perception
- Bundle pricing (combo phase packs) can drive volume and predictable outcomes